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    Russian IT market to grow by 20% in 2011

    After  the sharp decline in the observation in 2009 the Russian IT market was experiencing a strong bounce back. The market will be jump by the another 20% year on year in the forecast that the whole 2011 was optimistic and assuming for it.  ” The Information Technology in 2010, in the Russia the growth was recovered”  this is  according to the latest report in the Information Technology in the Russia 2011, ” The development forecast for the 2011 to 2016  that was published in the the PMR, ” a market research company, in 2010 the total net value of IT products and services sold in the country increased by 23.4% year on year to RUB 516bn €12.8bn. However if measured in euro, the market value still remains €1.1bn smaller in comparison to almost €14bn reached in 2008. ”  In 2010, the increase of the sales was registering in the segment of the Russian in the Information Technology market.

    According to the comments of Pawel Olszynka, a PMR analyst and one of the report authors.   “The main reason for the market recovery in 2010 was overall improvement in Russian economy and growing confidence of the consumers in their future incomes. As a result the retail sales of personal computers, in particular of the notebooks, were quickly growing pulling the entire market up”

    Last year the public Information Technology investments and the related initiatives of the government, including also the implementation of the ECM systems in Russian public institutions and the law on personal data also played a role in strengthening the demand for IT services and products.  The Information Technology market in the Russia was remain corporate oriented.   For the 50% of the total corporate sector accounted in the Information Technology that was spending in the country in the 2010.   The last year sales was increasing g in the corporate segment that did not exceeded by the 10% year on year.  It was explained by the sharp budget cut in the period of the economic crisis that the market share of corporate customers declined.  From small and medium enterprises the crisis also meant a sharp reduction in the investments.  The investment that spending only in the H2 2010, the Russian managers reviewed and increased.

    In the the business segment will impact IT market in 2011, it was called a postponed demand. In the Russia, in the retail sales the fast  growth of the personal computers in the 2010 was led to an increasing in the share of the hardware in the total value of the Information Technology market.  To be a result of the development of private consumption in the country rather than a short term consequence of the economic crisis, they consider that the strengthening of the hardware segment.

    According to the Macro economic results, ” From 2001 until 2008, Russia experienced fast economic growth. The annual GDP in the country expanded at the rate higher than 5% year on year. In 2009, Russian GDP declined by 7.8% year on year because of the world economic crisis and decline in the prices of natural resources, the main export commodity in Russia. However, the recovery of the economic growth was registered already in 2010, when Russian GDP grew by 4% year on year. As a result, the unemployment rate last year declined to 7.5% from 8.4% as at the end of 2009. Russia also managed to maintain inflation at the level of 2009. ”

    The economic growth  in Russia in 2010 the key which impacted was the growth of the oil prices.  In 2010 to the $78.2 per barrel, the everage annual price of the Ural Brand increased. The economic development of the Russia last year was positive and it became the good background for the business development and the investment of the Information Technology.  It shows that the information Technology is growing. It also stand strong until now, it is because of the people who want this strategy.




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